London: Morning Hard Rock Tour

London: Morning Hard Rock Tour

From $81.62 per person

Discover the rock capital of the world throughout a a rock tour of London. Your experience includes a delicious 2-course lunch at the world's first Hard Rock Cafe, as well as a private viewing of Hard Rock’s world-class collection of memorabilia.

About this activity

Free cancellation
Cancel up to 24 hours in advance to receive a full refund
COVID-19 precautions
Special health and safety measures apply. Learn more
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Duration 4.5 hours
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Live tour guide


  • Gain early access to the Vault
  • Enjoy lunch at the world’s first Hard Rock Cafe
  • Discover the story behind the songs and bands that defined modern music
  • Discover the backstreets of London frequented by the stars
  • Travel with a specialist rock guide who will bring the stories to life
Full description
Start your adventure at the recently launched Hard Rock Hotel London, the first in the UK which pays tribute to its impressive roll-call of former residents. You'll meet your expert Rock Guide in the lobby for a brief walk through iconic items such as Freddie Mercury’s Kirkwood piano, Jimi Hendrix’s contracts, tapes, and flamboyant cape, Eric Clapton’s jacket, one of Ozzy Osbourne’s stage outfits, and incredible letters written by Buddy Holly during his stay at the hotel. With access to the quiet back streets of Mayfair not accessible to big tour buses, you'll see an amazing property where both Jimi Hendrix and George Frideric Handel both resided, as well as the home where Barry, Robin, and Maurice Gibb of the Bee Gees composed and lived. You'll then step out onto the street with your expert guide with for a walking tour through the 60s and 70s. Amidst the fine tailoring of Savile Row, transport yourself back five decades and imagine you are joining the on-lookers at the Beatles' final concert. Then, discover a doorway that saw the birth of one of David Bowie’s most famous alter-egos, before hearing how some of the colorful managers of the day did his negotiating. As a VIP you will be in for a treat as you pull up to London’s only rock n’ roll museum: the Vault. Tucked away in an old Coutts Bank, the Vault was once used to protect the Queen’s coffers. Gaze on in wonder as one of Hard Rock’s expert "rock masters" takes you down into the basement, beyond the high-security door, and into a music lover’s paradise. Cruising along the Strand, look out for one of London’s most celebrated hotels, whose side street was the scene for one of the most imitated promo films of the swinging sixties. Discover a former theater location where Beatles impresario, Brian Epstein, used to run rock shows on a Sunday, and learn who surprised all four Beatles 2 days after the Sgt. Peppers' release. Your experience finishes with a legendary 2-course lunch at the very first Hard Rock Cafe in the world, which has boasted a Mayfair address since 1971. The exceptional cuisine is only matched by the wondrous surroundings. Next to the bar you will see the guitar that started Hard Rock’s legendary reputation for exceptional pieces of memorabilia: Eric Clapton’s red Fender Lead II guitar.
  • Early access to the Vault, Hard Rock's unique collection of rock memorabilia
  • 2-course lunch at the Hard Rock Cafe London
  • Services of a specialist rock guide
  • Rock soundtrack played on board
  • Walking tour in some sections
  • Luxury travel on a superior small coach with free WiFi and USB chargers
  • Personal audio headset to hear the guide's live commentary
  • Hotel pickup and drop-off
  • Gratuities
COVID-19 precautions
Safety measures in place
  • All areas that customers touch are frequently cleaned
  • Customers must keep distance in vehicles
  • The number of visitors is limited to reduce crowds
Traveler requirements
  • Customers are required to bring and wear masks

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Prepare for the activity

Meeting point

Hard Rock Hotel Lobby, Great Cumberland Place, Marylebone, London, W1H 7DL.

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Important information

Know before you go

  •  The lunch is a set menu with vegetarian and gluten free options (please notify a least 24 hours in advance if you have any special dietary requirements)
  •  Drinks offered with the set menu include a selection of soft drinks, tea, or coffee
  •  A moderate fitness level is required as this tour includes walking sections
  •  The tour contains adult themes due to the nature of the subject matter, please use parental discretion
  •  The tour covers locations relating to the Beatles, the Rolling Stones, the Who, Led Zeppelin, Queen, Jimi Hendrix, Elton John, the Bee Gees, Pink Floyd, the Small Faces, and many more
Organized by

Product ID: 362350